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Cisco Sales Training: Knowledge Guru Games

In January 2013, Cisco added Knowledge Guru to their Cisco Sales Associate Training Program (CSAP) based on participant feedback that they needed greater support in mastering the content and retaining it. The training program was so successful that it took home a Gold 2014 Brandon Hall Excellence in Technology award for “Best Advance in Sales Training Online Application”

Client

Cisco Systems, Inc.

Cisco Systems, Inc. is an American multinational technology company headquartered in San Jose, California, that designs, manufactures, and sells networking equipment.

Challenge

Cisco added Knowledge Guru to their Cisco Sales Associate Training Program (CSAP) based on participant feedback that they needed greater support in mastering the content and retaining it. They also wanted more engaging activities to balance the deep technical content that is a necessary part of the curriculum. Cisco wanted to see if Knowledge Guru’s platform could provide the reinforcement that learners needed to master the content while also providing sufficient learner engagement.

Solution

Cisco decided on the Knowledge Guru platform to provide the engagement they wanted along with effective reinforcement of the content.

“We use the Knowledge Guru platform across several modules in our Cisco Sales Associate Program. Before they can work with customers, new associates must obtain a deep knowledge of our architectures and technologies. Knowledge Guru is essential to reinforcing this technical knowledge, and participants have rated Knowledge Guru highly as a learning tool that helped them achieve their certification. Most importantly, the spaced repetition built in to Knowledge Guru is critical to helping new associates retain this foundational knowledge when they begin working with customers.”

Marsha Conner

Senior Manager, Business Developer

Results

Cisco received very positive learner feedback for their first game, so they expanded usage and produced two more games. Post-training evaluations after this expansion revealed high learner satisfaction with Guru’s use. Learners were spending 3.5 hours playing a single game, and they rated the games a 4.93 out of 5 in their value as a learning experience. They rated the repetition> in the game a 4.93 out of 5 in terms of the games’ effectiveness in supporting their long-term retention of the content.

Most importantly, the games are driving true retention of the content. For example, Cisco’s learning objectives in the “CSAP-Mobility” Guru game were met at an average rate of 86.6% per objective across all users.

Awards

blp-award-1 Cisco’s Use of the Knowledge Guru platform won a Gold 2014 Brandon Hall Excellence in Technology award for “Best Advance in Sales Training Online Application”