Learning Solutions & Your Product Launch

A Product Launch Training White Paper


Bringing a new product to market? One of the hidden success factors of a product launch is your sales force, and by extension your customers. Do they have the right skills and knowledge to make your launch successful? This white paper will show you how a curriculum of learning solutions can be used as part of a product launch to solve common business problems.

What will you learn from this product launch training white paper?


What a Curriculum Can, and Cannot Do

Explanation and examples of what a curriculum is really all about. What types of learning solutions should it include? What information do I need to know before I develop a curriculum?

The Essentials to Curriculum Design

Learn how to structure the three key components of a product launch curriculum: the pre-work, the launch meeting and the post-launch reinforcement.

The Six Common Pitfalls Curriculum Designs Face

We will identify the six most common “red flags” of curriculum design projects. More importantly, the white paper identifies the exact steps our team takes to “turn the red flags to green,” no matter what the situation.

Rules for a better product launch

The product launch curriculums we have designed for our global clients have led to a set of guidelines we like to call “rules for a better launch.” They will likely apply to your launch as well.

About Bottom-Line Performance


Since 1995, BLP has helped organizations create the right learning solution. Whether you have a complex problem to solve, product to launch, or process to implement, our in-house team partners with you every step of the way to design for your desired outcome and develop the right mix of tools: web and mobile apps, eLearning, serious games and gamification, video, and highly interactive instructor-led training to name a few. The end result? Award-winning solutions that solve problems, inspire people to act, and help people learn.

We are also the creators of Knowledge Guru®, a training reinforcement platform that uses adaptive learning, game-based learning, and microlearning to increase knowledge retention and improve performance.

Great instructional design is at the heart of what we do.