7 Steps to an Effective Serious Game or Gamification Implementation


Let’s face it: launching a new learning technology can feel like a leap of faith. We talked to four organizations who recently implemented our Knowledge Guru game-based learning platform to learn about how they made their initiatives successful. We turned the common methods these organizations used into seven implementation tips you can use at your organization.

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So, how did we come to these seven steps?


We get to collect stories from organizations who wish to submit for industry awards. These are typically the “best of the best.” They planned for success, either partnered with us to build a solution or created their own game with Knowledge Guru, and drove meaningful business results from their efforts.

What’s interesting about these award-winning implementations is just how similar they are. We find that the companies that are most successful with games and gamification in their organizations take many similar approaches when it comes to implementation. And from that we determined the most important steps for success.

About Bottom-Line Performance


Since 1995, BLP has helped organizations create the right learning solution. Whether you have a complex problem to solve, product to launch, or process to implement, our in-house team partners with you every step of the way to design for your desired outcome and develop the right mix of tools: web and mobile apps, eLearning, serious games and gamification, video, and highly interactive instructor-led training to name a few. The end result? Award-winning solutions that solve problems, inspire people to act, and help people learn.

We are also the creators of Knowledge Guru®, a training reinforcement platform that uses adaptive learning, game-based learning, and microlearning to increase knowledge retention and improve performance.

Great instructional design is at the heart of what we do.