We designed customer training that helps buildconfidence and competence.
The project story
Roche partnered with BLP, now TiER1 to reIMAGINE cobas® training with a blended learning, hands-on approach that emphasized practice opportunities and daily tasks. The curriculum has driven business results for Roche and won several industry awards.
Roche Diagnostics
Roche Diagnostics is a diagnostic division of Hoffmann-La Roche which manufactures equipment and reagents for research and medical diagnostic applications.
Continue Roche’s mission of helping customers be confident and competent immediately after completing customer training.
- We conducted a thorough analysis of Roche’s existing customer training, then designed and developed the new curriculum. What we did:
- Develop new online pre-work that sets expectations and provides basic facts.
- Build a “Flashcard App” for mobile reinforcement.
- Implement a 5-day classroom training program with online “learning checkpoints.”
- Build an iPad app that Field Application Specialists can use to shorten and standardize on-site training.
- Create a pocket-sized notebook to replace the large user guide lab operators previously used.
- Design new on-site training that is customizable, easy to administer, and learner-centric.
- Move high technical topics to Advanced Training so new customers can focus on the fundamentals first.
- 2015 LTEN Excellence Award
- Silver 2015 Brandon Hall Excellence Award
- Bronze 2015 Brandon Hall Excellence Award
- 2015 CLO Learning in Practice Award